The phrase "to make the frame" means to establish the basic structure or outline of something. It is like building a skeleton or creating a foundation on which everything else can be built.
Sentences with «to make the frame»
I also made this frame for the photo on my own and for next to nothing. (citygirlmeetsfarmboy.com)
By cutting them out as one piece, we saved ourselves a few cuts as well as made our frame of the mirror more sturdy. (biggerthanthethreeofus.com)
Also, you can make your frame looks visually taller since a monochromatic outfit creates a vertical line. (glamradar.com)